This report shows the traffic from the states of the United States of America, with
the highest activity state being listed first. The states that visitors are coming from
are identified by IP address.
This report is useful for business owners and/or marketers as it can expose previously
unknown potential for growth. If there is a marked increase in website visitors
from a particular state it may be worth starting a PPC campaign to further increase
that traffic or, if the business has a brick-and-mortar storefront, exploring the
possibility for opening a business in that state.
Note: This report can be added as a report item to a custom report. For more information
on report items, refer to Understanding Report Items.
For a definition of the terms listed on this page, please refer to the Glossary.
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